d The armadillo has been associated with the Austin music scene since the late 1960s but came to full prominence as the namesake and mascot of Armadillo World Headquarters, the iconic Austin music hall that opened in summer 1970. The distinctive illustrations of the armor-shelled mammal that adorned Armadillo World Headquarters are the creation of legendary Austin artist Jim Franklin.
The beginning of the Austin music scene
(Re)discover the roots of Austin music
Austin's music scene started here
Where else but Austin can you find Austin City Limits, SXSW, and an A-to-Z musical night life... Back in the late '60s, Austin music is already red hot with it's unique Southern and psychedelic rock, cosmic cowboy, and Afro-jazz scenes, all fueled by more than 35,000 University of Texas students, a thriving high school garage rock scene, and the center of Texas government. Here's where it all started.
Tour Austin's music scene in the '60s and '70s
An integral seed of the Austin music revolution that began in the mid-'60s, Sonobeat Records' prodigious output introduced Johnny Winter, Eric Johnson, Rusty Wier, the Afro-Caravan, and dozens of other luminary Texas musicians to the world. The Sonobeat story is the collective stories of hundreds of singers, songwriters, and musicians who made music history in Austin.
Everyone Sonobeat recorded
From 1967 to 1976, Sonobeat recorded hundreds of Austin, Central Texas, national, and international singers, songwriters, and musicians. Since launching SonobeatRecords.com in 2004, we've continuously mined the Sonobeat archives and connected with members of the acts Sonobeat recorded and their families and friends to compile an up-to-date list of the legends who make up Sonobeat's Who's Who.
